Deskripsi Pekerjaan
Join our dynamic team at Innovatech Indonesia and revolutionize digital marketing strategies! We're seeking a passionate Digital Marketing Specialist to drive brand growth through innovative campaigns. At our Jakarta headquarters, you'll collaborate with cross-functional teams to craft compelling narratives that resonate with Indonesian audiences. Enjoy competitive benefits, professional development opportunities, and a culture that celebrates creativity and results.
Tanggung Jawab
- Develop and execute data-driven digital marketing strategies across SEO, SEM, and social media platforms
- Create engaging content (blogs, videos, infographics) aligned with brand voice and campaign goals
- Manage PPC campaigns across Google Ads and Meta Ads with 15%+ ROAS targets
- Analyze campaign performance using Google Analytics 4 and optimize for maximum ROI
- Lead influencer partnerships and affiliate marketing programs
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with design team to produce high-impact visual assets
- Prepare monthly performance reports with actionable insights
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years experience in digital marketing with proven campaign success
- Expert proficiency in Google Ads, Google Analytics, and Meta Business Suite
- Strong portfolio demonstrating SEO/SEM campaign results
- Excellent Bahasa Indonesia and English communication skills
- Advanced knowledge of Indonesian digital landscape (Tokopedia, Shopee, Gojek)
- Certification in Google Analytics or Meta Blueprint preferred
- Experience with marketing automation tools (HubSpot, Mailchimp)